Beyond Music Festival Underway At INDIGO

2021/07/04 - 2021/07/25

In cooperation with big-name musicians and graffiti artists, INDIGO is hosting the Beyond Music Festival to bring extraordinary immersive experiences in art, music, sports and fashion to the community until 25 July.


The shopping mall’s event venue Winter Garden has put on a new look for the multisensory event with pink the dominant hue, harbouring graffiti works in six themes by Beijing’s top studio ABS Crew displayed along with elaborate juxtaposition of retail brands. 

The space is both an eclectic venue to enjoy many styles of live music from artists including the hip-hop group Dungeon Beijing and rock band The ProzaX as well as a great opportunity to embrace street culture and experiential entertainment.


The festival’s programmes reflect the mall’s passion to engage deeper with young shoppers, including Gen Zers who are eager to experiment with different ways of being themselves and avoiding labels. For example, the central performance stage is open for the brave to sing their favourite songs like a pro. Also on offer are many workshops that blend music with film, workouts and yoga, all serving to enable everyone to reach beyond themselves and explore more lifestyle possibilities. Night-time shows and sales events will also be held, further demonstrating why the mall was recognized by Time Out magazine in its BAR AWARDS Beijing 2021 as one of the capital city’s Nightlife Landmarks.


In honing INDIGO’s reputation as a great place to meet and an instagrammable destination, the mall has organised a series of events ranging from a bestie theme in March to happy coffee time in April and the car boot sale FUN+YOUNG in May. The new events bring together culture, innovation and socializing for young people to connect and discover things that make life beautiful and meaningful. 

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