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INDIGO Welcomed the First Store of SUPERDRY in Beijing
On 14 July 2016, contemporary British Brand Superdry had a grand opening at INDIGO, celebrating its first store in Beijing.
Famous actress Shanshan Yuan who is granted as the fitness talent and new generation icon Longfei Fu as the special guests had the interactive session with the fans and guests in the ceremony. The street style runway and fascinating DJ show attracted numerous attentions during the VIP night.
Superdry is characterized by signature British style with quality fabrics and unique detailing to lead the coolest lifestyle.
The store at INDIGO is the second one during recent two months in mainland China, which has similar style as flagship store at Regent Street in London. It’s also equipped with the vintage wall and concrete floor catering to the brand’s DNA.